+44 207 036 1950

The company

WhatUsersDo was set up in 2008 so anyone, in any size or type of organisation, can remotely gather user research from across the world with real people.

Today our remote user experience testing platform is used by leading organisations such as Tesco, Virgin Atlantic, LateRooms and Philips to radically improve their understanding of peoples’ digital experiences and to drive user research improvement through insight (rather than just rely on hunches, instinct or opinion). Making us Europe's leading online UX Testing Service.

It's a simple mission: we want to help you understand real people’s digital experiences. Because it's the best way to improve the performance of your digital channels.

User Testing on Mobile & Desktop

Meet the team.

Lee Duddell

During 20+ years of working in digital Lee became increasingly frustrated with the amateurish way that companies were...

Nick Imrie

Nick Imrie has 20 years marketing, media and business growth experience. He has had 3 business exits and a number of...

Barend Faber

Barend is responsible for the onboarding of new self service clients.

Garvin Watson

As a PHP developer, Garvin is responsible for maintaining the current user experience testing platform, finishing...

Nathan Bethell

Nathan is a highly skilled Head of Marketing with experience working across the full marketing mix. He has worked...

Valerie Baudry

Valerie is a highly experienced Finance & Office manager who quite simply makes so many operational areas of the...

Haci Yaman

Haci is highly skilled from his 18 year development career in Business analysis, requirements gathering, designing the...

Morag McLaren

Morag McLaren brings with her over 10 years experience of reshaping companies and their operations in fields ranging...

Andrea Farnsworth

Andrea is a digital professional with over 15 years experience in the sector, Andrea plays a pivotal role in developing...

Steven Porthouse

More than 15 years of comprehensive experience in Director and Head of Business Development roles with success of...

Georgia Rakusen

Georgia is passionate about excellent user experience and performance improvement for her clients. As Senior Account...

Pete Medcalf

Pete is an experienced retail Omni Channel professional, having driven growth strategies, consumer and Merchant value...

We are hiring!

An ever-increasing customer base to keep super happy means we always need great people. Are you up for the challenge?

UX Content & Publications Manager NO AGENCIES PLEASE! We are Europe’s leading remote UX Testing service. The UX Content...
We set up WhatUsersDo so anyone, in any size or type of organization, can observe real people using their website or mobile app...

Our timeline.


NorthStar Ventures 

Northstar Ventures is a venture capital firm with over £80m under management. Northstar Ventures has been inspiring entrepreneurs with financial backing and the expertise of a highly experienced team since 2004, investing in over 200 pioneering, high potential enterprises.

Private investors.

Gerard Callaghan

Serial Technology Investor and Digital Chairman - Exits include domainnames.com, 4Projects and Communicator Corporation.

Chris Wilds

Serial Technology Investor and Digital MD - Exits include domainnames.com, 4Projects and Communicator Corporation.

Mathew Witt

Serial Technology Investor and NXD - Exits include Active Hotels and currently Non-Exec at Mr & Mrs Smith & GolfBreaks Ltd

Contact us.

Call +44 (0) 207 036 1950 or choose:

I have a product/pricing question or would like to arrange a demo

I want to join your panel of testers

You can join our panel here: http://whatusersdo.com/panel/ or email support@whatusersdo.com for help.