What’s the worst thing about the internet?
You know, the normal internet, not the super-secret internet that’s just a hedonistic playground for creeps, weirdos and people who own decorative swords...
Wow, you’re an excitable and opinionated bunch. Let me make a complete list of your grievances, which I just managed to expertly scribble down in real-time.
- Pop-up ads
- Slow loading pages
- Clickbait content
- Long, unnecessary webforms
- Broken navigation
- Complex interfaces
- Autoplaying video
- Invasive ads that follow you everywhere you go
- Forbes’ website
- Erotic dinosaur themed e-books
What does every single item on the above list have in common (apart from the last one, which I may have misheard)?
They were brought into existence without a single thought for the human sat on the other side of the screen.
Each one provides a terrible user experience because the sole focus is on driving sales and traffic, while being completely ignorant of what easily annoys an internet user.
A good user experience puts you, fellow internet user and person of discerning taste, at the centre of everything.
A good user experience comes from testing, and fixing, and retesting every element of a website (or app, or any digital product including erotic dinosaur themed e-book) with actual human beings.
Don’t get us wrong - we understand that driving growth, revenue and traffic is vital to every business, but what's often overlooked is the human element. And in this increasingly competitive world, how you treat your visitors and customers is what truly sets you apart from your competition.
And that’s where we come in...
WhatUsersDo is a remote user testing platform. We give you access to a global panel of 30,000 UX testers - real people, from a variety of backgrounds - who will complete any task you set for them. They’ll give you their spoken aloud thoughts and feelings, via video recordings of the test, which you can use to observe their behaviour, analyse and build a business case for improving the usability of your digital product.
It’s easy. It will also help to make your website or app better, because real people are helping to make it better.
And in turn we can all help make the internet a better place. Instead of a hedonistic playground for creeps, weirdos and people who own decorative swords.
Who do we work with?
Hey, we can blather on all day long about how awesome we are and how awesome it is to use our platform, but what you really want to see is lots of nice logos for companies who we’ve helped over the last decade, from the the scrappiest start-up to the biggest ecommerce players. Roll on the brands!
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Meet the Team
Marcelo Prado Dos Santos